Anyone who has every tried to start a business online knows that the most important thing needed for that business to succeed is advertising. You may have the most amazing product in the world, but nobody is going to buy it if they don't see it. Because of this, business owners and entrepreneurs are constantly seeking out legitimate and profitable advertising venues. One of the newest, and fastest growing venues is auto surf programs. Auto surfs are traffic exchanges that automatically rotate advertised websites in one's internet browser. They are capable of bringing huge amount of traffic to an advertised website, sometimes offering hundreds of hits per hour. Many of these services are offered at a very low cost or even free to advertisers. How does this work?